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Learner Reviews & Feedback for Digital Marketing Analytics in Practice by University of Illinois Urbana-Champaign

4.5
stars
3,350 ratings

About the Course

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. You will be able to: - Identify the web analytic tool right for your specific needs - Understand valid and reliable ways to collect, analyze, and visualize data from the web - Utilize data in decision making for agencies, organizations, or clients This course is part of Gies College of Business鈥� suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your 糖心vlog官网观看 work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

RR

Jul 30, 2019

This course helps in getting me familiar with data analysis techniques and data visualization.The quizzes and videos help in getting a comprehensive knowledge of the course.

IN

May 3, 2020

The Course gave me useful insights into data analysis, but there was missing information in the lectures about the 5 main data analyzing techniques. Overall I had great experience

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251 - 275 of 719 Reviews for Digital Marketing Analytics in Practice

By P M

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Jun 6, 2020

Good course from an experienced, real world perspective.

By Rafay Z

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Sep 8, 2021

A great course that provides steady base for analytics

By Akhilraj R

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Sep 25, 2020

Excellent Instructor, reading maerials, course content.

By VAISHALI B

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Sep 18, 2020

It was good course for me and i learn many things here.

By Malik Y

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Aug 11, 2020

The instructor was knowledgeable. I have learned a lot!

By Guardigli G

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Oct 11, 2017

very interesting material and relevant to my daily work

By Jionghui J H

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Oct 29, 2015

Good Class锛孖 like the meterials they recommand so much.

By Chintan S

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Jul 19, 2020

Nice insights about different tools for data analysis.

By Babalola T T

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Nov 19, 2018

What i have learnt in this course can't be quantified.

By SIMRAN S

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Sep 23, 2021

I really gained knowledge which was not simple for me

By Yi O

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Mar 19, 2020

Great class and like to go on the rest of classes for

By 袥褨谢褨褟 袙

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Aug 9, 2022

It was extremely helpful and interesting! Thank you!

By Alexis H

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Aug 18, 2020

lessons from the Week 1 and week 2 are pretty useful

By Ashraful I S

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Sep 20, 2020

Very good content. I really liked it. Very helpful.

By Jose N

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Aug 7, 2017

All the tools to lead your Marketing Plan at work.

By Marcela A

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May 19, 2022

Excellent! I learned a lot of analytics. Thanks!

By Claudio L

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Aug 20, 2017

Excellent course and professor, Thanks K Hartmann

By Andriy S

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Mar 4, 2016

Was an improvement on the previous Theory course.

By Gustavo L

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Apr 11, 2020

one of the top 3 courses in this specialization!

By Wendy J

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Aug 26, 2019

Excellent course! Very detailed and informative!

By Maru G O

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Feb 26, 2018

I am enjoying every aspect of the course. Thanks

By Jose S

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Jul 19, 2016

Nice teacher, all understood perfectly. Thanks!

By Cathy C d D C

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Aug 25, 2015

Excellent material and work from the instructor

By Mehak C

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Jul 31, 2017

prof Hartman is great. Loved learning from him

By Mary M

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Aug 24, 2015

I love the way the professor takes his courses