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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
29,424 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

OO

Nov 15, 2023

This course has really offered me a whole lots of opportunities to be prepared for different assigned job roles in the field of digital marketing and e-commerce. A big thanks to 糖心vlog官网观看. Keep it up!

JH

Apr 8, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

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3076 - 3100 of 6,847 Reviews for Foundations of Digital Marketing and E-commerce

By Manuel A D T

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Mar 28, 2025

Excelente, din谩mico y muy bien estructurado.

By Mar铆a G G O

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Jan 18, 2025

Great info! Useful and simple, but effective

By Chris R M

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Jan 11, 2025

I have refreshed my knowledge and confidence

By Edgard C

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Nov 14, 2024

precise, punctual and very straight forward.

By Zulma N

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Oct 31, 2024

Me encanto muy ilustrativo, aprend铆 mucho...

By Bu臒ra Y

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Sep 2, 2024

Great for beginners to learn about basics :)

By Aurida M

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Aug 19, 2024

good course and affordable fees. terimakasih

By PARSAORAN P

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Jul 27, 2024

sudah selesai saya minta sertifikat di kirim

By Asma I

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Feb 7, 2024

wowwww! that was just a power packed course.

By Julius L

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Jan 22, 2024

This course was great. Thanks 糖心vlog官网观看, 馃檹馃徔

By Vanessa A

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Jan 10, 2024

Very informative and paced super reasonable.

By abraham n

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Aug 10, 2023

This course was really nice and motivational

By Dozie E

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Aug 2, 2023

I enjoyed every journey through this course.

By Sona D

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May 29, 2023

excellent for both beginners and experienced

By Polett O

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May 27, 2023

Great course, very understandable and clear.

By Nguy峄卬 Q S

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Apr 25, 2023

excellent course , a whole new thing for me.

By AHMAD D B S

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Apr 17, 2023

TOO MANY INPUT AND KNOWLEDGE.THANKS COURSERA

By MARIA D S P

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Mar 21, 2023

Ha sido fant谩stico, ameno y muy instructivo.

By arbabhassan

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Dec 9, 2022

A VERY WELL STRUCTURED AND UP TO DATE COURSE

By Osawe o

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Nov 13, 2022

Great course, full of details and resources

By Skhululwe M

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Oct 30, 2022

THIS COURSE IS VERY HELPFUL AND INFORMATIVE

By Sherif R

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Oct 27, 2022

Great introductory course to Marketing World

By Abdul r k

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Oct 26, 2022

Keep your Basics Clear with strong grip on.

By SALAMAT A

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Oct 21, 2022

this is best and life changer course for us

By Azeem M

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Oct 17, 2022

Very too the poiunt and easily demonstarted