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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
27,928 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

ES

Oct 5, 2023

For me as someone who has no idea or background in Digital Marketing and E-Commerce this foundation course is an eye-opening experience that teaches you what Digital Marketing and E-Commerce is about.

CK

Nov 14, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

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1651 - 1675 of 6,436 Reviews for Foundations of Digital Marketing and E-commerce

By Mardoqueo B A

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Feb 7, 2025

Una ense帽anza personalizada, lo que da la capacidad de aprender mejor y con 100% de certeza

By Kareem M

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Dec 14, 2024

After taking this course, I was giving a better understanding and my nerves are now stable.

By Adil i

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Jul 27, 2024

Very usefull and informative course i deed.Hats off to the team and our respected teachers.

By Ahmed S M

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Apr 17, 2024

I find this a wonderful effort by the Google professionals, it is an extra ordinary effort.

By Dar铆o B

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Oct 17, 2023

The best way to set the foundations in a marketer who wants to get involved with ecommerce.

By P K

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Jul 30, 2023

Great course to learn if you want to learn about Digital Marketing and its scope in future.

By Zainub I

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Jun 22, 2023

It was superb. Highly recommended for beginners to get an idea of this field step by step.

By Johnnetta M

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Mar 26, 2023

Taking this course has put me ahead both in my business and career! I give this course 100%

By Oksana

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Mar 26, 2023

This course has a lot of helpful information that is well-explained and easy to understand.

By Francis D

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Feb 18, 2023

Excellent digital marketing and E-commerce foundation class. Love it and Great instructor.

By Petros M

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Feb 13, 2023

Insightful. It has been a great deal of learning. Looking forward to lear, learn and learn.

By Elmehdi A

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Feb 12, 2023

excellent cours pour les d茅butants et ceux qui ne savent rien au sujet du digital marketing

By Nurul A H

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Dec 31, 2022

They provided up-to-date useful informations and it's fun to follow the videos and readings

By Anna K F

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Nov 3, 2022

This is an ideal start-up if you like to specialize on the Digital Marketing and eCommerce.

By Vedran P

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Oct 23, 2022

One not to miss. Great content delivered in most acceptable way. Kudos to all involved :).

By GINA S V R

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Oct 17, 2022

Very well organized, easy to follow and provides not only theory but interesting examples.

By Caca

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Jul 24, 2022

Highly recommend to those who want to pursue a career in digital marketing and e-commerce.

By SammyS44_B R

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May 25, 2025

great course learned alot of new thing! didnt get my certificate tho. can someone help pls

By Annette P

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Jan 14, 2025

well paced, easy to follow and understand. Appreciate having the variety of video and text

By Yolanda L

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Nov 21, 2024

Great content , I have now gained a thorough understanding of digital marketing and e- com

By Vidhyashree S

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Sep 11, 2024

It was a wonderful journey learning new skills and how to present a data ,in short amazing

By Hafid H

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Jan 13, 2024

I appreciate this cours ,all i have learned was exciting it puch me to learn more and more

By Olamide A

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Nov 26, 2023

It's amazing how these complex techniques were simplified and made very easy to understand

By Diaa A M H E

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Sep 7, 2023

Thank you for this interesting course! I learned a lot of efficient stuff about marketing.

By Abby T

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Sep 6, 2023

The course is very easy to follow and comprehensive enough for beginners to learn from. :)