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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
29,424 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

OO

Nov 15, 2023

This course has really offered me a whole lots of opportunities to be prepared for different assigned job roles in the field of digital marketing and e-commerce. A big thanks to 糖心vlog官网观看. Keep it up!

JH

Apr 8, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

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2851 - 2875 of 6,847 Reviews for Foundations of Digital Marketing and E-commerce

By Lida H

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Jun 5, 2022

Great content, very good structure, highest quality

By C茅sar M

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Aug 27, 2025

Muy claro, muy 煤til, queda uno con ganas de seguir.

By Ray R

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Aug 11, 2025

Awesome form of teaching. lecture, quiz, lab, test!

By Phindile D

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Aug 6, 2025

It was really a flowing course, easy to understand.

By Marlene R

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Oct 28, 2024

Good information and easy to understand and follow.

By Dinesh G

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Aug 3, 2024

Good to understands the basics of Digital Marketing

By Teresa Z

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Aug 2, 2024

Pretty good course, learn lots of useful knowledge.

By Jyothsna A

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Jun 22, 2024

Wonderful introductory course with tons of example.

By Tinofara T B S

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Jun 14, 2024

A jam packed course with clear and helpful content.

By Serah C

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Jun 11, 2024

Very in-depth and inspiring. I cant wait for part 2

By Julieta R G

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Jun 11, 2024

Excelente curso, muy bien explicado y muy detallado

By Caroline S

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Jun 10, 2024

the notes and explanations were easy to understand.

By Haris Q

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May 10, 2024

Very well designed course. Everything was relevant.

By Myati S

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Apr 29, 2024

Very informative course and also beginner friendly!

By Zfinity A C

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Nov 9, 2023

Challenging, very valuable, thorough, and great. 馃檪

By Alicia

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Oct 31, 2023

Es un excelente curso muy bien explicado me encanto

By Rabiul H

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Jun 27, 2023

It was an excellent course. Learn a lot from it. 鉂わ笍

By Akshay K

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Apr 23, 2023

helped me a lot to know about the digital marketing

By Jose G

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Apr 23, 2023

Really good! learned the basic and keen to continue

By Joshua O

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Mar 9, 2023

Very practical and easy for beginners to comprehend

By Elizabeth S

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Mar 5, 2023

Such a great course so far! It is very informative.

By Erik W

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Feb 5, 2023

This course is a great overview and worth the time.

By abhi a

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Dec 12, 2022

a good and clear learning experience for a beginner

By Muhammad H I

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Dec 5, 2022

Good Experience. The Way of teaching is soooo! good

By Chandra G

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Dec 3, 2022

Excellent course getting to know digital marketing.