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Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
27,997 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

ES

Oct 5, 2023

For me as someone who has no idea or background in Digital Marketing and E-Commerce this foundation course is an eye-opening experience that teaches you what Digital Marketing and E-Commerce is about.

CK

Nov 14, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

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3651 - 3675 of 6,451 Reviews for Foundations of Digital Marketing and E-commerce

By Akinfenwa G A

鈥�

Oct 13, 2022

Awesome Content, Great Team

By Olumide O O

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Sep 17, 2022

Great course Great delivery

By Furqan S

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Jul 20, 2022

Nice content by Google Team!

By Gabriel E

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Jul 12, 2022

very educutive and engaging

By Jose I S

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Jun 28, 2022

muy bueno , pero muuy basico

By Earlynn B

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Jun 17, 2022

It was an informative course

By MARIELA G C

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Jun 27, 2025

Es incre铆ble me gusto mucho

By Poorni N

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Jun 22, 2025

not getting my certificate.

By Vasanth R

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May 21, 2025

Very nice and useful course

By Sony D

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Feb 8, 2025

Good, helpful, outstanding,

By Aiden Y

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Jan 30, 2025

This course is recommended!

By Shehzad H

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Jan 17, 2025

0utstanding well explained.

By laura v p

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Nov 26, 2024

muy buen curso para iniciar

By Anudeep V

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Oct 20, 2024

love this foundation course

By Mustansar G

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Oct 7, 2024

This course is very helpful

By Badria A

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Sep 9, 2024

thanks you i enjoy learning

By Ali Q

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Sep 7, 2024

Thats great thankyou google

By Jo茫o C P

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Sep 5, 2024

Este curso 茅 uma maravilha!

By Qammar S

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Aug 21, 2024

Good content for beginners.

By Carol N S

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Aug 3, 2024

Muy completo, aprend铆 mucho

By maria p

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Jul 26, 2024

Muy interesante y didactico

By Ekemini O

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Jul 18, 2024

Amazing learning experience

By Joseph C

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Jun 11, 2024

Simply fantastic teachings.

By zhensheng x

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Jun 1, 2024

perfect studying experience

By Furqan A S

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Mar 23, 2024

Great Learning Experience!