Este curso oferece as habilidades essenciais de cria莽茫o e gerenciamento de conte煤do. Voc锚 aprender谩 a criar publica莽玫es eficazes nas redes sociais, al茅m de uma marca forte para ajud谩-lo a construir uma presen莽a nas m铆dias sociais. Voc锚 tamb茅m aprender谩 a estabelecer um processo cont铆nuo para gerenciar conte煤do. Isso inclui definir um calend谩rio de conte煤do, gerenciar e moderar suas publica莽玫es, analisar dados para extrair insights e itera莽玫es e saber como aumentar a efic谩cia das publica莽玫es. Ao t茅rmino do curso, voc锚 aplicar谩 as habilidades no mundo real por meio de um projeto de gerenciamento de conte煤do.
Gerenciamento de m铆dias sociais
Gerenciamento de m铆dias sociais
This course is part of Marketing de M铆dias Sociais do Meta Professional Certificate
Instructor: Anke Audenaert
Included with 
Gain insight into a topic and learn the fundamentals.
4.9
(20 reviews)
Beginner level
Recommended experience
12 hours to complete
3 weeks at 4 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Como estabelecer e gerenciar a presen莽a nas redes sociais
Como criar uma marca, tom e voz para a presen莽a nas redes sociais
Como gerenciar um calend谩rio de conte煤do para a presen莽a nas redes sociais
Como avaliar o desempenho do conte煤do nas redes sociais para iterar e otimizar o desempenho
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
8 assignments
Taught in Portuguese (Brazil)
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Build your Marketing expertise
This course is part of the Marketing de M铆dias Sociais do Meta Professional Certificate
When you enroll in this course, you'll also be enrolled in this Professional Certificate.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate from Meta
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 4 modules in this course
Na semana 1, voc锚 aprender谩 a estabelecer a presen莽a de uma empresa nas m铆dias sociais e colocar谩 o que aprendeu em pr谩tica. Al茅m disso, aprender谩 a criar uma marca usando a estrutura EPIC.
What's included
15 videos7 readings2 assignments1 peer review2 discussion prompts
Esta semana, voc锚 aprender谩 os elementos de uma publica莽茫o e como criar publica莽玫es para empresas usando texto e imagens de maneira eficaz.
What's included
11 videos1 reading2 assignments1 peer review1 discussion prompt
Esta semana, voc锚 aprender谩 a identificar o que publicar e a gerenciar o conte煤do. Voc锚 tamb茅m aprender谩 a moderar conversas nas m铆dias sociais e praticar谩 a cria莽茫o de um calend谩rio de conte煤do.
What's included
14 videos3 readings2 assignments1 peer review1 discussion prompt
Esta semana, voc锚 aprender谩 a avaliar e otimizar seus esfor莽os de marketing de m铆dias sociais. Voc锚 praticar谩 o uso de dados reais para melhorar suas publica莽玫es e otimizar seus esfor莽os.
What's included
7 videos1 reading2 assignments1 discussion prompt
Instructor
Offered by
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LA
5
Reviewed on Jul 12, 2022
Bem interessante, f谩cil de aprender. Gostei bastante da metodologia e explica莽玫es
LP
5
Reviewed on Mar 27, 2022
Todas as aulas s茫o bem embasadas, t茅cnicas e acrescentam para todo o desenvolvimento profissional de fato.
AS
5
Reviewed on May 13, 2024
Muito bom! Conte煤do extremamente rico de informa莽玫es!
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Frequently asked questions
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