Learner Reviews & Feedback for Market Research and Consumer Behavior by IE Business School
About the Course
Top reviews
NS
Jun 29, 2020
Nice and systematic presentation of the contents help to gain the knowledge to anyone.Really nice and helpful for me , it develops a basic ideas of market and customer relations understanding.
PK
Nov 26, 2020
The course was very helpful. It helped me refresh all my consumer behavior knowledge and addressed my blurred area of market resarch as a whole. The key was the detail explanatory videos.
876 - 900 of 1,048 Reviews for Market Research and Consumer Behavior
By Noah W
鈥Apr 12, 2020
Decent course for very basic concepts to do more research on. Instructor was not great. Didn't regret taking though. Definitely learned a few things and brushed up on others.
By Reem E
鈥Jan 3, 2024
This course is informative, but some points and areas were not covered in an easy way, e.g., the variables; I needed to look for another source to understand them.
By Vania T
鈥Jun 18, 2021
The course need more example and practical learning rather than theory, however it is suitable for a beginner since it actually give you something to learn.
By VINODPURI G
鈥Jul 9, 2020
The course should be in detail and also some mcqs are not understandable questions are difficult in research module you can improve research lecture
By kuldeep s
鈥Oct 2, 2016
Not up-to the expectation. Course content was not of that much strength. Other parameter were pretty well and test question of week 3 were good.
By Manizaay G
鈥May 25, 2021
Hi, my name is Manizaay Gala. I completed the course and passed all 4 graded quiz's, still haven't received my certificate for the same.
By Panagiotis N
鈥Oct 3, 2016
Quite interesting course, I would prefer more practical examples. Week 4 could have been split in more sections. Was difficult to follow.
By Kim C
鈥Jul 4, 2022
Material was relevant but the course isn't very engaging and poorly delivered - ie: grammar errors in course material, errors on quizes.
By Eren Y
鈥Jul 2, 2020
Very technical and theroical class but it can give an overall understanding of "how it works?" for those who are outside of this field.
By Jamie G B
鈥Mar 23, 2024
There is no link to the materials to be reviewed if I get items wrong in quizzes. The practice questions aren't too helpful either.
By Rachel
鈥Apr 1, 2021
I found a lack of examples and typos in the displayed text as well as in the subtitles. I found some of the information confusing.
By Abhishek S
鈥Aug 16, 2019
Vague in explanations, more clarity can be achieved by providing real world examples of the concepts rather than briefly stating it
By Supriya S
鈥May 6, 2021
The teaching was not very helpful, their should have been more examples to understand the numerical part of the course. Thank you.
By mai m
鈥May 19, 2020
I'm very interested in this course and I recommend it to others who at the beginning level. (it's very elementary and very easy)
By Andrew B
鈥Sep 2, 2023
A lot of content missing in order to answer the quiz questions effectively. Tried to cram too much information in short videos.
By Bernat R
鈥Nov 29, 2017
Very theoric but useful. I might like more guidance on how to apply the knowledge and perhaps more examples within the videos
By Subham D
鈥Apr 20, 2020
This course is very basic and doesn't provide you complete understanding to actually practice market research in the field.
By Will K
鈥Jan 3, 2021
The course is overall very theoretical. It will be better to provide more examples and case studies. There are no slides.
By Zijie Z
鈥Jan 31, 2022
Good info but too basic and academic. The later part of the course lacks of examples to better understand the theories.
By Uddhav D K
鈥Apr 18, 2020
Average course. Many times it happens that the questions asked in the quizzes are not covered in the teaching videos.
By Abhinav L
鈥Nov 3, 2024
The coverage of market research and consumer behavior is not in depth; ideally this course can be split into two.
By Ramy e
鈥Sep 21, 2020
Thanks for this course.
from my point of view it just head lines and need to be more specified with more activity.
By Renzo V A
鈥May 27, 2020
I think this is a good course, but I felt that it has too much theoretical information without real examples.
By Monojit D
鈥Oct 27, 2019
The course is well explained however it could have been better if more visual aids are added in explanation.
By Prabhav M
鈥Jun 10, 2020
Not worthy of putting time & effort, poor examples, limited thinking of examples, not well structured.