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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,020 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on ÌÇÐÄvlog¹ÙÍø¹Û¿´ with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your ÌÇÐÄvlog¹ÙÍø¹Û¿´ work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

JT

Jul 19, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

DB

Jul 26, 2020

Thank-You professor, I expanded my knowledge on how 4Ps are influenced/ changed by technology. In fact, i have already used these examples in my class. Very useful. Once again thanks a lot professor.

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2101 - 2125 of 5,355 Reviews for Marketing in a Digital World

By BuÄŸrahan S

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Oct 7, 2020

This course is really good for learn fundamentals of Digital Marketing

By suraksha r

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Jul 15, 2020

i loved the way of instructor taught ..he just made it a piece of cake

By Hany R M F

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Oct 28, 2017

Very excited and smart course with a good way in display the knowledge

By STANLEY R

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Mar 1, 2017

Great class! I learned a great deal and it has me even more motivated!

By Gaurav P

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Feb 27, 2017

Extremely useful course to understand the basics of digital marketing.

By Maria L A P

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Jan 15, 2017

Great update on the marketing principles but with the digital reality.

By Euclides M

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Feb 15, 2016

Excellent content and very good usage of resources to share knowledge.

By Alejandro A

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Oct 16, 2015

Really good introduction Digital marketing course!

Very good Job Aric!!

By Olga L

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Aug 15, 2015

I like this course - very interesting both theory and practical tasks.

By Rodrigo S C

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Jul 31, 2024

Excelent content and great way to explain to all the online students.

By Sujeet K

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Nov 24, 2021

Very nice course to understand the models or principles of marketing.

By Shivani G

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Oct 19, 2021

must for each student who is seeking a carrier in the markeing world.

By Hien D ( D

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Aug 30, 2021

Very wonderful course, I got many new ideas after learning this class

By Sameer m

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Aug 7, 2021

ÌÇÐÄvlog¹ÙÍø¹Û¿´ offers motivated learners immense online educational variety

By Laxman r

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Mar 31, 2021

It is very helpful to the new emerging entrepreneurs or sales experts

By Hugo J B

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Mar 30, 2021

Very interesting and enjoyable course, taught by an engaging teacher.

By Rozan A

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Mar 9, 2021

A great experience full of knowledge and an abundance of information.

By Cristina R

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Mar 5, 2021

Great choice. So well explained and really really really interesting.

By Hemanth K

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Feb 13, 2021

Very useful and interesting for a beginner without any prerequisites.

By Lisseth A R G

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Jan 4, 2021

Un curso actualizado, completo y sobre todo, entretenido de aprender.

By Alina B

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Nov 17, 2020

It was a very interesting course. I found out many new things for me!

By Bill M

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Nov 6, 2020

I loved the course syllabus. I never knew learning could be this fun.

By Kwenzokuhle C S

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Sep 20, 2020

what an amazing course, I will really recommend it to my fellow mates

By Nkechinyere C

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Sep 17, 2020

it was worth the time and I actually enjoyed every bit of the process

By Saurabh N

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Sep 5, 2020

The instructor made the course interesting and a fun to learn process