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Back to Product Management: An Introduction

Learner Reviews & Feedback for Product Management: An Introduction by IBM

4.6
stars
838 ratings

About the Course

In today鈥檚 fast-changing global market, companies need skilled product managers to develop breakthrough products or to expand their existing offerings. By the end of this course, you will understand what a product manager does in their role and the skills you need to become one. This introductory course is a valuable investment for those looking to start a career in product management. Learn key product management concepts such as the product lifecycle, personas, value creation, and SWOT analysis. Gain an understanding of the job opportunities in product management and the industry-standard Guide to the Product Management Body of Knowledge, ProdBoK庐. The hands-on labs provide opportunities to investigate product management in simulated real-world settings. You鈥檒l hear from industry experts discussing their points of view, so you learn about their first-hand experiences. This course is the first in a series of courses, which, once completed, will earn you the IBM Product Management Professional Certificate. Anyone can take this beginner-level course, which does not require any prior Product Management skills or background....

Top reviews

DT

Sep 25, 2024

Rightly articulated and well structured covering all that is needed for an introduction. I highly recommend this course for anyone looking to gain a solid foundation in Product Management.

KF

Feb 5, 2025

Great introductory course for those interested in product management. Great examples and accurately depicts the role, responsibilities, challenges, and rewards of being a product manager.

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151 - 156 of 156 Reviews for Product Management: An Introduction

By John R R

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Apr 28, 2025

The expert videos were pretty useless and verbose, while the case studies were basically the content re-written with the names of people in front of them. Needs more accurate and improved material, this would be something a first year at college would study, or even possibly high school.

By naeemeh t

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Dec 13, 2024

I have finished the course in one day but since it was a free trial they did not send me certificate, i also cannot apply for financial aid as i am iranian and our country is sanctioned

By Muhammad B

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Mar 3, 2025

The tagline on the website said, "Professional Certificate" it is actually just a useless course which is equivalent to a 10 minute Youtube Video. Wish I could get a refund.

By Mitch C

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Sep 10, 2024

Redundant points were made by the professionals. The exams asked multiple of the same questions with easy multiple-choice answers.

By Calvin L

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Feb 11, 2025

Very low quality course. Much of it is out of date, shallow information, and also absolutely riddled with grammatical errors.

By Marco F

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Feb 17, 2025

It's just an AI voice reading repetitive information, don't waste your time and money, buy a book istead.