Learner Reviews & Feedback for Introduction to Marketing by University of Pennsylvania
About the Course
Top reviews
MA
Mar 22, 2016
This course was excellent - the professors were incredible as well as the subject material. I felt I learned a comparable amount from this short MOOC vs what I learned in some of my MBA courses!Mike
DD
Aug 10, 2017
The most comprehensive and professional course of the bundle. The other courses should look to this one for tips on appropriate depth of material, dynamic presentations and presenters, and more.
2526 - 2540 of 2,540 Reviews for Introduction to Marketing
By Doug E
?May 20, 2020
A lot of techniques for psychological manipulations, without any discussion of ethics for balance. Thus, Harrah's casinos are praised for identifying techniques to manipulate the mental accounting of gamblers, in order to "extract more value" from them. In that sense, it's a good course to take to be aware of these techniques when they are used against you.
By Colin M
?Apr 4, 2017
I thought that the content in this course was an inch deep and a mile wide. Students would benefit from a deeper dive in any of the areas covered in this course (e.g., branding, go-to-market, customer centricity) and from more involved case studies that cement the ideas taught in the lectures.
By Raquel O
?Jan 24, 2024
Not great. Very outdated information. I'm disappointed in the content presented by Wharton so far. The accounting course in this specialization is even more poorly composed.
By Z R
?Apr 11, 2016
Case study was useful. But the full course was cut short so it became too brief.
By Cynthia V
?Jul 28, 2022
NECESITO DAR DE BAJA EL CURSO Y NO ME DA LA OPCI?N
By vionake
?Jun 8, 2017
The WORST course I have ever taken! Yet, it's the most expensive one! The course syllabus sounded interesting and it's from Wharton, that's why I signed up, but soon I discovered the course is not substantial, I finished this course in a week without gaining any stimulating Marketing knowledge that I have expected from Wharton. What a waste of money!!!
By Kamila I
?Aug 16, 2016
I was dissapointed by the fact that I cannot attempt quizes before paying. I intended to pass the course and buy a certificate when I'd find a payed job. But when I do it, I'll have to watch all the videos once again to pass the quizes. Besides this, the lecturers spoke a bit fast and not all the structures they told about were visualized.
By Laila A
?Jul 8, 2018
The recording quality is odd. As if the voices have been manipulated. Also one of the professors has an odd way in communicating.
By Isabella C
?Jul 29, 2022
The teaching style doesnt match how I learn best and I was really struggling trying to figure out how to unenroll
By Deleted A
?Sep 3, 2021
I don't like this course. I don't want to continue taking this course. I want a refund.
By LAYAN F M A L F M A
?Apr 11, 2025
I did not get enough grades to pass the course.
By Deleted A
?Oct 24, 2025
I Don't need this account again
By Amal H
?Jan 18, 2024
bad
By Stanley Y
?Jul 21, 2019
神经病
By akshatha s
?Jan 27, 2022
0