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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
28,251 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

CK

Nov 14, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

JH

Apr 8, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

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4651 - 4675 of 6,502 Reviews for Foundations of Digital Marketing and E-commerce

By Jai S

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Apr 25, 2023

Great Course

By bounphet t

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Apr 23, 2023

great course

By Folasayo I

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Apr 15, 2023

Very helpful

By Likitha P

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Apr 10, 2023

Great course

By antonija s

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Mar 21, 2023

Loved it! <3

By Rohan M

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Mar 18, 2023

Great course

By Mohamed A

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Feb 27, 2023

its so great

By Ajay j

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Feb 23, 2023

GREAT COURCE

By D P R J

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Feb 19, 2023

great course

By Amna

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Jan 20, 2023

very helpful

By Fady W

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Jan 16, 2023

AMAZINGGGGG!

By Maher T

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Jan 12, 2023

informative

By Bienvenido T

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Dec 30, 2022

Aweomeness!!

By Phuong A B

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Dec 11, 2022

Very helpful

By Ainthukan K

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Nov 29, 2022

Good course!

By Priyanka K

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Nov 25, 2022

great course

By Rasti S

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Nov 24, 2022

fun to learn

By Srashti N

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Nov 20, 2022

Great course

By saket b

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Nov 8, 2022

Nice Content

By Robert G

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Nov 7, 2022

Illuminating

By YOUNESS E

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Nov 5, 2022

Great course

By Dmitrii M

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Nov 4, 2022

Sick course.

By Alim A

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Nov 2, 2022

great course

By Deniss V

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Oct 30, 2022

The best!!!

By Parvesh A

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Oct 29, 2022

Awesome one