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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
28,251 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

CK

Nov 14, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

JH

Apr 8, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

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1626 - 1650 of 6,502 Reviews for Foundations of Digital Marketing and E-commerce

By Britney D

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Nov 28, 2022

This course is good to give you a clear overview of what digital marketing and e-commerce is.

By R膩ma K

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Oct 28, 2022

One must get into this course to learn digital marketing from basics. Really simple, & easy.

By Shweta M

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Sep 2, 2022

I learnt a lot. I thought it would be very basic course but it has another level. go for it.

By Deepak K

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Jul 14, 2022

Good course to know and understand about the fundamentals of Digital marketing and E-commerce

By VARUGHESE T

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Jun 21, 2022

It was a great time to learn Digital marketing & E-commerce.Relevent content and great topics

By Laila B

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Jun 6, 2022

If you feel as if you dont know anything about digitl marketing, this is the course for you!

By Rachel

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Feb 10, 2025

The lessons are clear, fun, and easy to understand. it's a good review for me as a marketer.

By Pawan S

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Oct 19, 2024

This course is best for who want to build there foundational knowledge in digital marketing.

By Mariam K

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Aug 25, 2024

Entire course is easy to understand and any one interested into Digital Marketing must do it

By Habibur R

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Dec 27, 2023

The course is really amazing. It has given me a solid understanding about Digital Marketing.

By Arijit S

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Oct 17, 2023

The best course for anyone who wants to enter the field of digital marketing and e-commerce.

By ifrah n

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Sep 15, 2023

I

enjoy every part

and it really help me to understand

the fundamentals

of digital marketing

By Sasha J

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Aug 23, 2023

found it interesting and simple to understand making the entire course relatable to oneself.

By Joe D

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Aug 20, 2023

Brilliant course! recommended for anyone wanting to get into digital marketing or ecommerce!

By Ajit K R

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Aug 13, 2023

Feeling overwhelmed that I did it. Looking forward to complete the rest certifications also.

By RAUNIT K S

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Jul 7, 2023

I learn every digital marketing fundamental in this course and I enjoy a lot in this course.

By Hanen M

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Jun 26, 2023

I learned a lot from this course. It was very informative and easy to understand. Thank you!

By Santa L C M

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Jun 26, 2023

Excellent course, well explained and very valuable information, it exceeded my expectations.

By Abigail M

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Nov 28, 2022

Very compelling and easy-to-digest digital marketing course, taught by Google professionals.

By Syahrizal M

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Nov 10, 2022

Its great! Its really tell me about the digital marketing for me who newbie in the industry.

By DaReon S

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Nov 8, 2022

Very good course. I liked the pace of delivery and found the chief instructor very engaging.

By G谩bor D

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Nov 7, 2022

This course describes the basics of digital marketing and e commerce really good. Thank you.

By Akash K N

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Oct 30, 2022

I would like to tell you guys that this was a great course and I enjoyed and learned a lot.

By AJU R

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Oct 27, 2022

For beginners like me it was such an experience to learn basics of digital marketing easily