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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
28,169 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

VL

May 9, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

OO

Nov 15, 2023

This course has really offered me a whole lots of opportunities to be prepared for different assigned job roles in the field of digital marketing and e-commerce. A big thanks to 糖心vlog官网观看. Keep it up!

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1051 - 1075 of 6,486 Reviews for Foundations of Digital Marketing and E-commerce

By leticia s

Sep 3, 2022

I loved it!! I feel amazing that i was able to finish this course and a sense of self pride is rushing over me. I could not be happier!

By Rachel C

Dec 3, 2024

Was very insightful - a lot of new terms to take in but hoping the next courses will come back to them so they stay strong in my head.

By Sneha M

Nov 5, 2023

Very well structured content and mode of delivery. Keeps you engaged and covers topics that previously felt overwhelming to self-study

By Tom C

Sep 24, 2023

Great foundational information! I feel like I learned a lot and have a good start toward a career in digital marketing and e-commerce.

By Duncan H

Jul 4, 2023

This course was quite amazing. It did a great job of distilling info into simple digestible formats that made learning more conducive.

By Shelly A

May 19, 2023

I love this course! Wonderfully organized to ensure success for the students who take it. Thank you Google for creating these courses!

By shahab k

Apr 10, 2023

Very informative and easy to understand course that has a lot of valuable content to grab and I am really happy to learn these stuffs.

By Alnelldo J C

Mar 22, 2023

From this first course, i learn so much about the foundation of digital marketing dan e-commerce that will help me in my future carier

By Pratyush G

Mar 17, 2023

This course truly build my foundation in Digital Marketing and E-commerce and also pushed my confidence to move further in the course.

By amanda s

Jan 29, 2023

The best course.

Very detailed and requires a lot of commitment which makes you more disciplined as an individual. I have learnt a lot.

By Sarah k

Jan 28, 2023

I have learned a lot of new things in this course that's going to help me in my future. And I am very excited to continue this course.

By Sameer M

Oct 25, 2022

Really a refresher of the digital marketing . Good Foundation COurse for anybody who wants to start in the field of Digital Marketing

By Pau T

Oct 12, 2022

Me encant贸, aprendi muchas cosas de las que ten铆a alguna idea, pero este curso le dio mucha estructura a mis conocimientos anteriores

By Shafeer R

Sep 23, 2022

I think this was a great Foundation Course those who want to learn Digital Marketing & E-commerce. Joi's training section was so good.

By Adnan C

Mar 8, 2025

Digital marketing and e-commerce certificate course of Google gave me the great opportunity to excel my skills, knowledge and vision.

By 携薪邪 袣

Sep 11, 2024

袛褍卸械 褋泻谢邪写薪芯 胁 褌械泻褋褌褨 褌械褋褌褨胁 胁褨写锌芯胁褨写邪褌懈 薪邪 锌懈褌邪薪薪褟 锌褨褋谢褟 邪胁褌芯屑邪褌懈褔薪芯谐芯 锌械褉械泻谢邪写褍. 校 胁褋褜芯屑褍 褨薪褕芯屑褍 写褍卸械 泻芯褉懈褋薪懈泄 褨 褨薪褎芯褉屑邪褌懈胁薪懈泄 泻褍褉褋

By Geo T

Apr 8, 2024

Although its just an introduction, it is jammed pack with the models and tactics that you can learn on this course. Very informative!

By Celia V

Aug 17, 2023

Ha sido muy interesante y enriquecedor, he aprendido mucho y adem谩s puedes distribuir tus horarios a tu disposici贸n. Muy recomendable

By John m

May 16, 2023

Clear, concise, and straightforward. Good pace, good depth for an introduction course, and good notes/glossaries to support learning.

By MFeynuus C

Mar 26, 2023

Informative and benefial course. What I appriciated most is the excellent way instractors presented the contents. Definately awesome!

By Devasri J

Oct 30, 2022

IIt's an amazing courseiIlearned a lot from this course. The way they present presented they told everything is easy to understand.

By Carl B

Oct 30, 2022

Great course, loads of relevant content and very well delivered. Would recommend to anyone interested in studying digital marketing.

By Kadisha C

Jul 26, 2022

I really enjoyed going through this course. It was a great and interactive course to go through. Very easy to understand and follow.

By Mariela M

Apr 18, 2025

Muy interesante y completo. Excelentes los profesionales y los recursos educativos que nos gu铆an. Muchas gracias por la oportunidad.

By Liza C

Jan 29, 2025

Very helpful overview of digital marketing. I found it very useful for my current role and to apply to new potential career changes.