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Learner Reviews & Feedback for Marketing Analytics Foundation by Meta

4.8
stars
2,282 ratings

About the Course

This course lays the foundation of marketing analytics. You’ll learn the basic principles of marketing, the role data analysis plays in digital marketing and how data is collected and managed. By the end of this course you will be able to: ? Describe how marketers use data to inform campaign decisions ? Describe the basic principles of marketing ? Identify why data analysis matters in digital marketing ? Implement the Meta pixel to capture data used to track visitor activity on a website ? Explain how an API connects data captured offline to an online platform ? Describe common platforms for online data management and evaluation ? Navigate Google Analytics and Meta Ads Manager reports ? Explain the significance of the privacy regulations that govern the online marketing space Regardless of your current marketing and analytics experience, this course will help you build a solid foundation for incorporating data into your marketing efforts. Learners should have basic internet navigation skills and be eager to participate....

Top reviews

YL

Jul 16, 2023

A great way to kickstart a learning journey in Marketing Analytics with well-designed and interesting interactive course materials. Worth subscribing and will recommend it to others!

JI

Jul 9, 2022

This was by far the best online course that I have ever taken. It was very easy to understand, methodical and well put together. I learned so much on spare time. I can not wait for the next course.

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Feb 18, 2025

great

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Jul 4, 2024

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Mar 26, 2024

Salom

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May 14, 2025

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May 7, 2023

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Apr 18, 2023

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May 23, 2022

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Feb 21, 2022

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Dec 14, 2021

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Oct 17, 2025

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