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Back to Product Management: An Introduction

Learner Reviews & Feedback for Product Management: An Introduction by IBM

4.6
stars
859 ratings

About the Course

In today鈥檚 fast-changing global market, companies need skilled product managers to develop breakthrough products or to expand their existing offerings. By the end of this course, you will understand what a product manager does in their role and the skills you need to become one. This introductory course is a valuable investment for those looking to start a career in product management. Learn key product management concepts such as the product lifecycle, personas, value creation, and SWOT analysis. Gain an understanding of the job opportunities in product management and the industry-standard Guide to the Product Management Body of Knowledge, ProdBoK庐. The hands-on labs provide opportunities to investigate product management in simulated real-world settings. You鈥檒l hear from industry experts discussing their points of view, so you learn about their first-hand experiences. This course is the first in a series of courses, which, once completed, will earn you the IBM Product Management Professional Certificate. Anyone can take this beginner-level course, which does not require any prior Product Management skills or background....

Top reviews

DT

Sep 25, 2024

Rightly articulated and well structured covering all that is needed for an introduction. I highly recommend this course for anyone looking to gain a solid foundation in Product Management.

KF

Feb 5, 2025

Great introductory course for those interested in product management. Great examples and accurately depicts the role, responsibilities, challenges, and rewards of being a product manager.

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126 - 150 of 164 Reviews for Product Management: An Introduction

By DjuPo

Mar 27, 2025

The course is good, but very basic.

By G/Singh S A

May 7, 2025

good for developing basics

By Lamia H

Jun 24, 2025

Cours tr猫s important

By Dharmesh Y

Nov 16, 2024

very nice course

By David V

Jun 11, 2025

This is the third IBM course that I have enrolled in through 糖心vlog官网观看. While IBM courses have good content and have been helpful to me, I must address the subpar video production for the visual content on these courses. It is hard to accept that IBM does not allocate enough resources to produce acceptable video quality for its classes. As a videographer, this is just unbearable. There are thousands of YouTube videos with higher production value than the IBM courses鈥 visuals currently offer. And boring, terribly lit, laptop camera video output makes the content feel cheap and lackluster. If there were one suggestion for IBM courses at 糖心vlog官网观看, I would make the videos up to par with what every YouTuber knows: light your videos properly, and, for God鈥檚 sake, STOP USING YOUR LAPTOP鈥橲 CRAPPY VIDEO CAMERA AS YOUR MAIN VIDEO SOURCE.

By Kathy B

May 15, 2025

Good foundational content; however, the Expert video interviews were not useful. The insights shared were redundant with the rest of the content and between the people being interviewed. They went on for too long and felt like the course creators were trying to fill time. It would have been much more interesting and useful to have one person share a case study highlighting the specific skill/concept rather than seven people repeating generalities.

By Matthew K

Apr 15, 2024

Its a solid introduction, but there is a big gap oin validating your learnings. The graded tasks are frankly too easy, with most questions being too obvious. The more workshop based tasks are great, but they really need a video/more material to walk you through the right answers/approach - I have nothing to compare my work to.

By Nick L

Mar 12, 2025

Content is fine but the method of delivery (hours of pre-recorded videos with some reading) isn't the most engaging. Also the assessment questions are pretty poor quality. Multiple choice with one obvious answer and all the other options are silly/facetious.

By Yotam F

Apr 9, 2025

Some basic information beyond digital product management, and interesting perspective from different professionals. However, the video content can be dull at times, and the quiz questions are mostly either unclear or too easy.

By Maddy F

Apr 30, 2025

A good introduction to PM work, but the exam questions had many typos and formatting issues, and didn't generally feel challenging. There were many questions with answers that felt like obvious non-options.

By Malik M

Aug 1, 2024

There is an element missing from this course. You still need constructive feedback from an instructor to hone in on the points being made by the module and the ambiguity that arise while taking the course.

By Sophie M E

Jun 10, 2025

I was only partly satisfied with the course. Most of the learnings are too general and real scenario applications were missing. I think I already knew most things before even starting the course.

By Han-Chuan T

Dec 23, 2024

one of the experts/instructors has trouble articulate well; and the content is probably too simple even for beginner level; the lab is not designed too engaging

By Marcus A

Mar 8, 2025

Some really valuable basis information in there. Delivery format had a lot of pointless stuff, especially the experts viewpoints.

By Nathaniel S

Feb 3, 2025

Some helpful introductory material but a lot of fluff; needs more focus on actual product manager voices.

By Pallavi M

Jun 20, 2024

the content was good and appreciable but the assessments could have better.

By Sarah D S C

May 2, 2024

The content is excellent, but the audio is not great in some of the videos.

By Sandra P

May 8, 2025

quite boring and sometimes low video quality of peoples interview

By Elena A

Aug 30, 2024

This is a very light introduction, skimming the surface of PdM.

By Vasileios S

Oct 26, 2024

basic knowledge for me - I skimmed it through very quickly.

By Elena H

Sep 12, 2024

Q&A need to be reviewed for spelling/gramma mistakes

By Conny L

Feb 12, 2025

Good basics, a bit to basic for my background

By aditya b

Sep 4, 2024

pretty basic and introductory

By Vagelis A

Aug 8, 2024

Very basic info.

By ANTONIO P R

Jun 21, 2025

not bad, no new