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University of Pennsylvania
Business Analytics Specialization
University of Pennsylvania

Business Analytics Specialization

Make Data-Driven Business Decisions. Achieve fluency in business data strategies in four discipline-specific courses.

Noah Gans
Sergei Savin
Senthil Veeraraghavan

Instructors: Noah Gans

Access provided by New York State Department of Labor

200,624 already enrolled

Get in-depth knowledge of a subject
4.6

(16,678 reviews)

Beginner level
No prior experience required
6 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.6

(16,678 reviews)

Beginner level
No prior experience required
6 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Explain how data is used for recruiting and performance evaluation

  • Model supply and demand for various business scenarios

  • Solve business problems with data-driven decision-making

  • Understand the tools used to predict customer behavior

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Taught in English

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  • Learn in-demand skills from university and industry experts
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  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of Pennsylvania

Specialization - 5 course series

Customer Analytics

Customer Analytics

Course 111 hours

What you'll learn

Skills you'll gain

Category: Predictive Analytics
Category: Descriptive Analytics
Category: Customer Analysis
Category: Customer Insights
Category: Data Collection
Category: Data-Driven Decision-Making
Category: Consumer Behaviour
Category: Customer Data Management
Category: Business Analytics
Category: Analytics
Category: Correlation Analysis
Category: Marketing Analytics
Category: Marketing
Category: Market Research
Category: Regression Analysis
Operations Analytics

Operations Analytics

Course 210 hours

What you'll learn

Skills you'll gain

Category: Probability Distribution
Category: Microsoft Excel
Category: Simulation and Simulation Software
Category: Forecasting
Category: Decision Tree Learning
Category: Risk Analysis
Category: Decision Making
Category: Analytics
Category: Business Analytics
Category: Process Optimization
Category: Predictive Analytics
Category: Data-Driven Decision-Making
Category: Spreadsheet Software
Category: Operational Analysis
Category: Operations Management
Category: Descriptive Analytics
Category: Business Operations
Category: Demand Planning
People Analytics

People Analytics

Course 38 hours

What you'll learn

Skills you'll gain

Category: People Analytics
Category: Predictive Analytics
Category: Network Analysis
Category: Organizational Effectiveness
Category: Talent Management
Category: Performance Analysis
Category: Human Resource Strategy
Category: Data Analysis
Category: Data-Driven Decision-Making
Category: Performance Measurement
Category: Workforce Management
Category: Workforce Planning
Category: Staff Management
Category: Analytics
Category: Employee Retention
Accounting Analytics

Accounting Analytics

Course 49 hours

What you'll learn

Skills you'll gain

Category: Financial Analysis
Category: Business Strategy
Category: Predictive Analytics
Category: Financial Forecasting
Category: Anomaly Detection
Category: Financial Statement Analysis
Category: Business Analytics
Category: Performance Analysis
Category: Business Metrics
Category: Key Performance Indicators (KPIs)
Category: Forecasting
Category: Accounting
Category: Analytics
Category: Financial Data
Category: Return On Investment
Category: Financial Statements
Business Analytics Capstone

Business Analytics Capstone

Course 513 hours

What you'll learn

Skills you'll gain

Category: Peer Review
Category: Data-Driven Decision-Making
Category: Business Analysis
Category: Key Performance Indicators (KPIs)
Category: Data Strategy
Category: Business Analytics
Category: Business Intelligence
Category: Analytics
Category: Business Strategies
Category: Marketing Effectiveness
Category: Strategic Thinking
Category: Digital Advertising
Category: Business Planning
Category: Advertising
Category: Performance Measurement
Category: Business Solutions
Category: Marketing Analytics
Category: Business Strategy

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Instructors

Noah Gans
University of Pennsylvania
1 Course125,236 learners
Sergei Savin
University of Pennsylvania
2 Courses172,455 learners

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