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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
30,043 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

VL

May 9, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

MK

Oct 18, 2022

i鈥媡 was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

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6676 - 6700 of 6,993 Reviews for Foundations of Digital Marketing and E-commerce

By Amisha S

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May 27, 2025

It is good

By DARI A S

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Apr 24, 2025

Bom Curso.

By Deleted A

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Aug 28, 2024

excellence

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May 30, 2024

Very nice.

By Niharika S

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Dec 12, 2023

super cool

By Food F A

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Aug 22, 2023

VVery good

By mahi s

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Mar 31, 2023

Thank you!

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Aug 23, 2022

Very basic

By OSCAR G S C

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Nov 7, 2025

Muy buena

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Sep 20, 2025

Best info

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Jul 11, 2025

Muy bueno

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Apr 7, 2025

wonderful

By WW W

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Jan 21, 2025

Very Good

By FRANCISCO J C R

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Aug 5, 2024

Muito bom

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Jul 15, 2024

Very Good

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Apr 14, 2024

very good

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Nov 23, 2023

very good

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Nov 7, 2023

excellent

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Oct 21, 2023

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Oct 15, 2023

it's fine

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Jun 6, 2023

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Apr 10, 2023

Very good

By Samuel S

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Mar 29, 2023

Thank you

By DHANASEENUVASAN D

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Dec 19, 2022

excellent

By Dolitey E

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Dec 6, 2022

Excellent