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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

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30,043 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

VL

May 9, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

LH

Feb 18, 2025

I recently completed the Google Digital Marketing & E-commerce cource on 糖心vlog官网观看,& it was great learning experience.itsan excellent coursefor beginners & offer a valuvable certification.

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Nov 7, 2025

????????????????????????

By RUTH S L M

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Oct 14, 2025

El peor curso de mi vida

By Pavan A

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Jul 13, 2025

Not getting certificate

By Sugirbekov A

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Apr 26, 2025

where's my certificate?

By Fernanda l

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Oct 31, 2025

Espantoso traduccion

By Sidheswar B

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Apr 28, 2025

not fullly developed

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Mar 20, 2025

bullshit platform.

By Bilge E K

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Sep 19, 2025

?ok yüzeyseldi

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Jun 12, 2025

unbenificial

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Oct 27, 2024

Wasting time

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Aug 11, 2025

Me encantó

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bullshit

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estafan

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Aug 19, 2025

poor

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Apr 25, 2025

bad

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yas

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Mar 28, 2025

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