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Funda莽茫o Instituto de Administra莽茫o
Constru莽茫o de Relacionamentos em Vendas Orientada a Dados
Funda莽茫o Instituto de Administra莽茫o

Constru莽茫o de Relacionamentos em Vendas Orientada a Dados

Daniel Bergmann

Instructor: Daniel Bergmann

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Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

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Assessments

20 assignments

Taught in Portuguese (Brazil)

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

There are 4 modules in this course

Neste m贸dulo, abordaremos as principais caracter铆sticas do modelo de regress茫o simples no ambiente de neg贸cios e de vendas. Aqui, ser谩 tratado um problema a fim de estabelecer o relacionamento do pre莽o com a demanda de um produto.

What's included

4 videos7 readings5 assignments

Neste m贸dulo, iremos abordar a determina莽茫o e a avalia莽茫o dos principais drivers do neg贸cio (m铆dia, caracter铆sticas do produto etc) que podem influenciar de forma significativa o faturamento das empresas.

What's included

4 videos8 readings5 assignments

No terceiro m贸dulo deste curso, trataremos do modelo de machine learning conhecido por KNN e muito usado na 谩rea de vendas. A partir de um processo de vizinhan莽a ou proximidade com caracter铆sticas de certos clientes ser谩 poss铆vel realizar algumas previs玫es.

What's included

4 videos8 readings5 assignments

No quarto m贸dulo deste curso, abordaremos t茅cnicas de an谩lise de dados para recomendar produtos ou servi莽os aos clientes, de forma personalizada, no intuito de aumentar as chances de obten莽茫o de receita.

What's included

4 videos8 readings5 assignments

Instructor

Daniel Bergmann
Funda莽茫o Instituto de Administra莽茫o
1 Course336 learners

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