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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
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29,424 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

OO

Nov 15, 2023

This course has really offered me a whole lots of opportunities to be prepared for different assigned job roles in the field of digital marketing and e-commerce. A big thanks to 糖心vlog官网观看. Keep it up!

JH

Apr 8, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

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2951 - 2975 of 6,847 Reviews for Foundations of Digital Marketing and E-commerce

By Idinmachukwu

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Sep 10, 2024

EXCELLENT LEARNING EXPERIENCE THANK YOU COURSERA

By MUHAMMAD P M

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Aug 30, 2024

Enjoyable course to understand digital marketing

By Muhammad Z

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Aug 25, 2024

overall lectures was good and easy to understand

By Gregory A

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Jul 31, 2024

Exceptional Learning Opportunity! Don't Miss Out

By Nguy峄卬 T V A

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Mar 18, 2024

I really like it and shock with many information

By Kendra A

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Feb 7, 2024

Very educational, easy to follow and interesting

By Drashti S

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Jan 29, 2024

It is just the best course for digital marketing

By Samim S

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Dec 7, 2023

GReate foundation Knowledge of Digital Marketing

By Deleted A

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Nov 24, 2023

Great content and well structured and explained!

By Anthony M

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Nov 7, 2023

Amazing course I had a real fun time on learning

By Karthick V

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Sep 21, 2023

Excellent content and easy self learning method

By umm e a

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Aug 16, 2023

Thats a very good opportunity for the students.

By Rajendra P K

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Jul 17, 2023

Nicely designed easy to understand and build up

By shumaiza A

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Jun 8, 2023

It's too good to learn more things in less time.

By chaimae a

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May 31, 2023

i really learn a lot in this course it's helpful

By Adetutu O

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Apr 19, 2023

Great foundation and start to digital marketing.

By Jessica S

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Mar 14, 2023

very informative, presenting style is a delight!

By Angela A B

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Feb 15, 2023

Tr猫s bien organis茅, clair et les enseignants top

By AMIRA B R S

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Feb 7, 2023

I gain new interesting knowledge, thanks Google!

By Inga A

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Jan 25, 2023

great way to remember basic of digital marketing

By Blessings M M

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Jan 24, 2023

Excellent and a great impact with extreme skills

By Francis D

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Dec 30, 2022

Good introduction to the digital marketing field

By Jeremy C

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Nov 25, 2022

Well designed and easy to understand. Well Done!

By Putthiphong A

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Nov 16, 2022

It was an advantage to me and my future careers.

By Phoebe S M

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Aug 29, 2022

A very insightful course. Will highly recommend!