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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
27,928 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

ES

Oct 5, 2023

For me as someone who has no idea or background in Digital Marketing and E-Commerce this foundation course is an eye-opening experience that teaches you what Digital Marketing and E-Commerce is about.

CK

Nov 14, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

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1801 - 1825 of 6,436 Reviews for Foundations of Digital Marketing and E-commerce

By Muhammad J

鈥�

Oct 11, 2022

The course lays down the solid foundations for begginers. Great job Google team (y).

By Raman K J

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Aug 23, 2022

This was an amazing experience. Thank you, Google for developing this kind of course.

By Mateja

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Aug 20, 2022

clear and consise, very well for someone meeting digital marketing for the first time

By Nadir S

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Jul 30, 2022

it's the perfect palce with amazing mentors its really perfect i strongly recomend it

By Sharayu S

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Apr 12, 2025

helped me jumpstart my journey towards digital marketing, very thankful and grateful

By Chatchaphon N

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Apr 9, 2025

Learning a lot foudations of Digital Marketing and e-Commerse. Great course overall!

By 賲丨賲丿 毓 賲 毓

鈥�

Mar 12, 2025

丿賵乇丞 鬲丿乇賷亘賷丞 賲賳馗賲丞 賵爻賱爻丞 賵賲賮賷丿丞 噩丿丕 賵賮鬲丨鬲 丕賮丕賯 賲鬲賳賵毓丞 賵噩丿賷丿丞 卮賰乇丕 毓賱賷 丕賱賲噩賴賵丿 丕賱毓丕賱賷

By Maria F A R

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Oct 31, 2024

Clear information, great place to start. Looking forward for the rest of the courses

By Olusola O

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Apr 12, 2024

I've learnt a lot from this course. It has helped in my career as a digital marketer

By Sam D

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Jan 8, 2024

Super informative, eye-opening and a wonderful start to the Digital Marketing world!

By Md R M

鈥�

Oct 14, 2023

Through this course I got to know and learn a lot and besides I was surprised a lot.

By Nathan O

鈥�

Jul 27, 2023

Very helpful in learning the basics of a career in Digital Marketing and E-commerce!

By Amanda G

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Jul 25, 2023

Enjoyed the entirety of the course and the instructor was able to keep my attention!

By Chloe Y

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Jun 20, 2023

Awesome instructor!! Great course curriculum. Very easy to understand as a beginner.

By Peter B

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May 23, 2023

Excellent experience. Clear, Concise, Informative. Exactly what I was looking for.

By RUBAN S

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May 9, 2023

it's so wonderful to session and very informative communication skills also increase

By ShettyWaranglle N

鈥�

Apr 29, 2023

This was the best overview which i ever learned i got to know every aspect very well

By Pat G

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Apr 19, 2023

this part of the course was excellent and full of information that I used right away

By JEMAR S

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Feb 7, 2023

I love the variation of lesson delivery---video, reading, testimonies, and coaching.

By Abel K

鈥�

Dec 6, 2022

It is very helpfull for next my journey

It is happy for taking this course

thanks God

By Albert C

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Dec 5, 2022

Wonderful enjoyed it alot. The presenter was clear and easy to understand. Thank you

By H H

鈥�

Nov 23, 2022

I really learn alot of things from this course.The fundamental of digital marketing.

By Julio S

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Nov 9, 2022

very useful and practical, bring me new paradigm and skill to dream bigger and start

By Omar S

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Aug 29, 2022

I recommend this course to anyone who wants to increase digital marketing knowledge.

By Audra C

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Aug 27, 2022

The course was just what I needed, answered all of my questions and I so enjoyed it.