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Learner Reviews & Feedback for Generative AI in Marketing by Emory University

4.7
stars
18 ratings

About the Course

Discover the transformative potential of Generative AI in the marketing landscape. This course offers an introduction to generative AI and explores its unique capabilities in the context of marketing. Learn to create compelling visual content and enhance customer engagement through advanced AI tools. Dive into the intricacies of training generative AI models and understand the pivotal role of human input in optimizing AI-driven strategies. Learners will explore the limitations of generative AI tools, such as chatbots, and master the art of prompting and iterating with these systems. The course also covers the practical application of generative AI in customer acquisition and engagement, providing insights into evaluating its effectiveness. This course also covers discussion of the legal debates surrounding generative AI, the concept of fair use, and potential brand concerns. By the end of this course, you will be equipped with the knowledge and skills to harness generative AI responsibly and effectively for marketing success....

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1 - 5 of 5 Reviews for Generative AI in Marketing

By Timothy H

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Oct 2, 2024

The "Generative AI in Marketing" course by Emory University on 糖心vlog官网观看 is an absolute game-changer for anyone in the marketing world! If you鈥檙e ready to stop guessing what your customers want and let AI do the heavy lifting, this course is your new best friend. The instructors break down the magic of AI like it鈥檚 your favorite TV show鈥攅ngaging, clear, and downright fascinating. Plus, the hands-on projects? They鈥檙e like a playground for your brain, helping you flex your marketing muscles with the latest AI tools. Whether you're a marketing newbie or a seasoned pro, this course will have you thinking, 鈥淲hy wasn鈥檛 I using AI sooner?鈥� Seriously, jump in and get ahead of the game before the robots do it for you!

By andres c

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Oct 3, 2024

Very practical and updated content on Gen AI in Marketing, the teacher explains were very clear and provided excellent insights. Congrats ! I recommend this course.

By Beatriz R

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Aug 20, 2025

It's an introductory-level course, but it offers good examples of the use of generative AI in marketing and shares real-life case studies. I highly recommend it!

By Mark N

鈥�

Jan 1, 2025

The course content is great, but I really don't like having to wait a week to receive peer-review feedback. I don't see why others should slow my own progress, which makes for a really bad user experience.

By 2373401150707 - T N X S - 7

鈥�

Apr 10, 2025

its good, provide information and algorithm, but the lecture is too enthusiast that he didnt plan what he gonna say to the listener, so that some lessons didnt give the best flow. Still good.