Explores how artificial intelligence (AI) empowers businesses to enhance competitiveness. Examines how AI integrates with business strategy. Offers students an opportunity to recommend business solutions through the integration of AI capabilities. Focuses on leveraging machine learning techniques like unsupervised, supervised, and reinforcement learning for data-driven insights. Examines the intersection of managerial practices and AI capabilities through real-world case studies. Students also have an opportunity to gain practical insights into implementation and ethical considerations and navigate the dynamic landscape of AI-driven business transformations.
View SyllabusSkills You'll Learn
Artificial Intelligence and Machine Learning (AI/ML), Resource Management, Business, Process Analysis, Business Strategy, Business Analytics, Machine Learning, Organizational Strategy, Business Ethics, Business Intelligence, Market Analysis, Artificial Intelligence, Risk Analysis, Analytics, Strategic Thinking, Value Engineering, Competitive Analysis
From the lesson
The Value Chain and Competitive Strategy/Dates
The value chain is a powerful way to determine how companies compete. The value chain method structures the firm into distinct activities and enables us to clearly identify how a firm pursues a business strategy.
By focusing on how companies individually execute and collectively coordinate primary and support activities in the value chain, you will be better-equipped to examine how effectively a firm operates to serve market needs.