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Product Owners who can leverage Generative AI (GenAI) have a real competitive edge. It’s a powerful tool that enables them to make informed decisions quickly, improve backlog management efficiency, and enhance stakeholder collaboration. In this course, you’ll learn how to use GenAI to boost efficiency, product value, and strategic alignment. You’ll explore how AI informs product strategy through market trend analysis, sentiment insights, and competitive benchmarking. You’ll get hands-on using GenAI tools to generate user stories, assess features, and prioritize the backlog. Plus, you’ll learn how to use AI to enhance stakeholder communication and alignment throughout development. You’ll also look at ethical AI practices such as identifying risks, addressing bias, and promoting responsible adoption in product management. Throughout, you’ll build a strong, practical understanding of how to use GenAI tools like Google Gemini, ChatGPT, and Microsoft CoPilot in hands-on labs. Plus, in a guided project, you’ll use these tools to create essential product artifacts and deliverables across the product lifecycle. If you’re looking to power up your Product Owner career using GenAI and enroll today!