糖心vlog官网观看

In this case study based exercise, you will apply the knowledge you have gained about distribution, revenue and demand management to a 鈥榬eal鈥� world case 鈥� Hotel 鈥淒e l'茅toile鈥� - a prestigious upmarket internationally branded property in Paris that to the outside world seems to be doing well but is in fact unprofitable for its owner. Actual data of the distribution performance, revenue management tactics, financial situation will be provided by the hotel partner. In addition detailed information about the hotel鈥檚 competitive environment will be provided by several industry partners. Video interviews with senior managers from the property will be used to supplement written material to create a more real world experience. As the new Director of Business Development hired to help the hotel decide how to proceed, you will evaluate the hotel鈥檚 current policies and performance, making recommendations for improvements and and plan how best to implement them.