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Welcome to AI in Business! Designed as an introduction to the evolving area of AI, this course emphasizes potential business applications and related managerial insights. Artificial Intelligence (AI) is the science behind systems that can program themselves to classify, predict, and offer solutions based on structured and unstructured data. For millennia, humans have pondered the idea of building intelligent machines. Ever since, AI has had highs and lows, demonstrated successes and unfulfilled potential. Today, AI is empowering people and changing our world. Netflix recommends movies, Amazon recommends popular products, and several EV manufacturers are working to perfect self-driving cars that can navigate safely around other vehicles without human assistance. More recently, Generative AI (e.g., OpenAI鈥檚 GPT-4, and variants of this concept such as Google鈥檚 Gemini, Anthropic鈥檚 Claude or Microsoft鈥檚 Copilot) has revolutionized and energized imaginations and expectations with multi-modal capabilities. Businesses are scrambling to suitably adjust AI strategies across multiple domains and industries. This course focuses on how AI systems understand, reason, learn and interact; learn from industry鈥檚 experience on several AI use cases. It seeks to help students develop a deeper understanding of machine learning (ML) techniques and the algorithms that power those systems, and propose solutions to real world scenarios leveraging AI methodologies. Students will also learn the estimated size and scope of the AI market, its growth rate, expected contribution to productivity metrics in business operations. In Module 1, in addition to introducing AI, this module familiarizes students with (a) key aspects of AI鈥檚 evolutionary history and the related advances in semiconductor computer chips, (b) current global AI market size, expected compounded annual growth rate (CAGR) and market forecasts until 2030 and beyond, and (c) corresponding trends that contributed to AI鈥檚 impressive growth potential.