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Back to Make the Sale: Build, Launch, and Manage E-commerce Stores

Learner Reviews & Feedback for Make the Sale: Build, Launch, and Manage E-commerce Stores by Google

4.8
stars
1,777 ratings

About the Course

Make the Sale: Build, Launch, and Manage E-commerce Stores is the sixth of seven courses in the Google Digital Marketing & E-commerce Certificate. This course explores how businesses and individuals sell products online, including using popular platforms like Shopify. You鈥檒l go through the process of creating a mock e-commerce store. To do this, you鈥檒l build a Shopify store, add the necessary information, and create product listings. You鈥檒l explore how to reach customers online through e-commerce customer outreach methods like advertisements and campaigns. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the seven courses in this program will be ready to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Understand essential e-commerce strategies and practices - Explain how to conduct market research and product research - Set up a mock e-commerce store using Shopify - Use Google Ads to engage e-commerce customers - Explain how trends and seasonality affect e-commerce businesses - Use best practices to create an engaging customer experience online - Describe the order fulfillment process through checkout, point of sale (POS), shipping, and delivery. - Optimize a checkout flow for customers...

Top reviews

SD

Dec 11, 2022

Engaging material, enlightening activities, and very well presented! Would be interested in a full course devoted to product research and development, product sourcing, and product fulfillment.

ML

Jun 26, 2024

Learning a few basics to get around Shopify was very beneficial. I also found the online advertising section very helpful so I could critique my methods and apply them to my e-commerce store.

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326 - 345 of 345 Reviews for Make the Sale: Build, Launch, and Manage E-commerce Stores

By Paula D

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Sep 25, 2024

Well prepared. Basic.

By RAHUL P

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Sep 29, 2022

It was good

By Nyamador A F

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Nov 11, 2024

great stuff

By Nag R D

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Oct 8, 2023

It was good

By ebenezer d

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Mar 26, 2025

Thank you

By Hamida G

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Dec 29, 2023

Excellent

By Zainab W

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May 9, 2023

Loved it.

By Patcharapon T

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Oct 7, 2024

nothing

By Bisma A

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Jun 22, 2023

awesome

By W G N

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Apr 16, 2025

genial

By Afiola N

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Sep 20, 2024

great

By KOUAKOU P E K

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Dec 25, 2022

hello

By Suraj P

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Sep 29, 2024

Good

By POONGODI N

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May 10, 2023

ok

By Mohammad A

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Jan 24, 2025

Review: The course provides a comprehensive overview of e-commerce, covering everything from the basics to advanced concepts like Google Ad campaigns and Smart Shopping. The content is well-structured and informative, giving a solid foundation for anyone looking to start their journey in e-commerce. The practical knowledge shared on using Shopify was particularly useful, and the information about customer engagement and reducing cart abandonment was spot-on. It鈥檚 clear that the course is designed to equip learners with the skills needed to succeed in entry-level e-commerce roles. Suggestion: One recommendation to make the course even more impactful would be to include more hands-on, practical work. For example, allowing learners to create their own Shopify store from scratch, working through all the steps from setting up a store to launching it with actual products, would help them apply the concepts learned. This hands-on approach would provide learners with the experience needed to build their own store with confidence.

By Bruce B

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Jan 5, 2023

It is pretty basic, for beginners. There should be a optional week that goes over what a shopping cart is for anyone who has never purchased anything online so that doesn't have to be covered during the regular part of the course.

By Mohammad H N

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Nov 11, 2022

It is a really basic course and it needs improvement, more example exactly real examples. It need to be deep in professional Ecommerce topics instead of general topics.

By Pavan

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Apr 20, 2025

good

By JYOTI

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Jun 22, 2024

good

By Belen R

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Apr 30, 2024

I think this was the course where i learnt the least.