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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
28,251 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you鈥檒l explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You鈥檒l also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

CK

Nov 14, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

JH

Apr 8, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

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4451 - 4475 of 6,502 Reviews for Foundations of Digital Marketing and E-commerce

By Ne茂ka F

鈥�

Feb 21, 2025

it was so good

By Ann M

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Jan 18, 2025

so far so good

By Maged H

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Dec 23, 2024

It's wonderful

By Melanie M

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Nov 21, 2024

Very detailed.

By Ismail b

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Nov 7, 2024

tres bon cours

By Ndotit S

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Oct 2, 2024

Tr猫s satisfait

By Safy A

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Sep 27, 2024

it is valuable

By meisam s

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Sep 15, 2024

that was great

By Aldian R I

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Sep 15, 2024

good to for me

By Stanley S

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Sep 11, 2024

Awesome intro!

By Anil K

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Aug 13, 2024

Exceptional!!!

By Natalia 鈥� C

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Aug 12, 2024

Muy buen curso

By Chrysalis S

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Aug 1, 2024

Easy to follow

By Babita S

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Jul 17, 2024

It's worth it.

By Riyaz M

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Jul 15, 2024

Great learning

By Shibu S

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Jul 10, 2024

It is awersome

By Jessica M S P

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Jun 13, 2024

muy entendible

By Jenyfer S T

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May 20, 2024

Helpful topics

By By b y b y c o w

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Mar 5, 2024

Awesome class!

By Cornelius E

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Feb 16, 2024

very educative

By Ricardo J S L

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Jan 31, 2024

Todo excelente

By BENJAMIN O Y

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Jan 29, 2024

5-Stars LFGGGG

By Dushyant S

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Jan 28, 2024

really helpful

By Angelot G

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Jan 18, 2024

Amazing course