You made it! Satisfaction Guaranteed: Develop Customer Loyalty Online is the final course in the Google Digital Marketing & E-commerce Certificate. In this course, you鈥檒l explore strategies for building customer loyalty in e-commerce. You鈥檒l also explore specific tools to develop and maintain client relationships. At the end of the course you鈥檒l work through a scenario that demonstrates your ability to deliver a successful e-commerce strategy. Finally, you鈥檒l wrap up the course by building professional development skills. We encourage you to complete courses 1鈥�6 before beginning this course because they provide the foundation necessary to complete the activities at the end of this course.
Satisfaction Guaranteed: Develop Customer Loyalty Online
Satisfaction Guaranteed: Develop Customer Loyalty Online
This course is part of Google Digital Marketing & E-commerce Professional Certificate
Instructor: Google Career Certificates
Top Instructor
Access provided by New York State Department of Labor
158,495 already enrolled
Gain insight into a topic and learn the fundamentals.
4.8
(5,392 reviews)
Beginner level
No prior experience required
Flexible schedule
Approx. 15 hours
Learn at your own pace
98%
Most learners liked this course
What you'll learn
Identify common strategies for building customer loyalty in e-commerce.
Successfully manage client relationships and measure satisfaction.
Gain a competitive edge by learning AI skills from Google experts.
Put together a portfolio and/or resume to present to employers.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
16 assignments
Taught in English
See how employees at top companies are mastering in-demand skills
Build your Marketing expertise
This course is part of the Google Digital Marketing & E-commerce Professional Certificate
When you enroll in this course, you'll also be enrolled in this Professional Certificate.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate from Google
There are 4 modules in this course
You will learn about the importance of loyalty in e-commerce and explore how to build strong customer relationships. You鈥檒l also find out how to measure customer satisfaction. After that, you鈥檒l explore techniques for retaining customers like offering loyalty programs, practicing dynamic remarketing, and implementing post-purchase follow-ups.
What's included
9 videos6 readings3 assignments1 plugin
You will examine how to gather and analyze data for an online store. You鈥檒l learn how to use the data you鈥檝e gathered to improve conversions and increase sales. You鈥檒l also learn how to identify which products are performing well or underperforming. Finally, you鈥檒l discover ways to improve product performance based on data.
What's included
8 videos11 readings8 assignments2 plugins
You will engage in a series of interactive activities based on concepts you鈥檝e explored and skills you鈥檝e gained throughout the program. You鈥檒l also explore job pathways and practice interviewing for jobs.
What's included
3 videos10 readings4 assignments1 plugin
You will review what you鈥檝e learned throughout the Google Digital Marketing & E-commerce Certificate. At the end of the program, you鈥檒l share your career goals with fellow learners.
What's included
11 videos9 readings1 assignment1 plugin
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Instructor
Instructor ratings
4.8 (1,482 ratings)Offered by
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JW
5
Reviewed on Apr 15, 2023
Not only did we learn essential marketing information, but this course contained job hunting tips that I think everyone should learn. I'm really glad they were included here.
DT
5
Reviewed on Jul 24, 2023
The coursera is an excellent program designed as 7 courses for learning . I have completed smoothly and gained knowledge about Digital Marketing and E-commerce.My thanks to Courser a.
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5
Reviewed on Jul 22, 2022
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