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Learner Reviews & Feedback for Strategic Management by Copenhagen Business School

4.7
stars
4,519 ratings

About the Course

The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale. In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- you will gear up for the challenges of strategy formulation and implementation in a 21st century business. After taking the course, you'll be able to: - Explain why "doing" strategy is considered "the high point of managerial activity" (Mintzberg); - Recognize and avoid the old, tired ideas about strategy that are still out there, so you can adopt fresher, better ideas; - Point out how doing strategy has changed because of advancing technology and globalization; - Prepare for the Capstone Project for the Strategic Management and Innovation Specialization...

Top reviews

EJ

Nov 16, 2020

This course is very insightful! It's a great example of studying theory by challenging and applying it through critical thinking. Thanks to Prof. Rob Austin and 糖心vlog官网观看 for offering this!

SM

Dec 28, 2023

A few resources and materials were not available during the time of study. Either the links were expired or the links were blank with zero content. So would request you to please revise the contents

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