Este curso te proporcionar谩 habilidades de gesti贸n y creaci贸n de contenido fundamentales. Aprender谩s c贸mo crear publicaciones en redes sociales efectivas y una marca s贸lida que te ayude a crear una presencia en redes sociales. Tambi茅n aprender谩s a establecer un proceso continuo para gestionar tu contenido. Esto incluye configurar un calendario de contenido, gestionar y moderar tus publicaciones, analizar datos para obtener estad铆sticas e iteraci贸n, y c贸mo aumentar la efectividad de las publicaciones. Para culminar el curso, aplicar谩s tus habilidades en el mundo real a trav茅s de un proyecto de gesti贸n de contenido.
Gesti贸n de redes sociales
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Gesti贸n de redes sociales
This course is part of Marketing en redes sociales de Meta Professional Certificate
Instructor: Anke Audenaert
26,141 already enrolled
Included with 
Gain insight into a topic and learn the fundamentals.
4.8
(734 reviews)
Beginner level
Recommended experience
Flexible schedule
1 week at 10 hours a week
Learn at your own pace
97%
Most learners liked this course
What you'll learn
C贸mo establecer y gestionar una presencia en redes sociales
C贸mo crear una marca y un tono de voz para construir presencia en las redes sociales
C贸mo administrar un calendario de contenido para crear presencia en las redes sociales
C贸mo evaluar el rendimiento del contenido en las redes sociales e iterar y optimizar el rendimiento
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in Spanish
See how employees at top companies are mastering in-demand skills
Build your Marketing expertise
This course is part of the Marketing en redes sociales de Meta Professional Certificate
When you enroll in this course, you'll also be enrolled in this Professional Certificate.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate from Meta
There are 4 modules in this course
En la semana 1, aprender谩s c贸mo establecer tu presencia comercial en las redes sociales con ejercicios de pr谩ctica, y c贸mo crear una marca con la estructura de marca EPIC.
What's included
15 videos7 readings2 assignments1 peer review2 discussion prompts
Esta semana, aprender谩s los elementos de una publicaci贸n y c贸mo crear una para una empresa usando texto e im谩genes de forma efectiva.
What's included
11 videos1 reading2 assignments1 peer review1 discussion prompt
Esta semana, aprender谩s a identificar qu茅 publicar y a gestionar tu contenido. Tambi茅n aprender谩s a moderar conversaciones en las redes sociales y practicar谩s c贸mo crear un calendario de contenido.
What's included
14 videos3 readings2 assignments1 peer review1 discussion prompt
Esta semana aprender谩s a evaluar y optimizar tus acciones de marketing en redes sociales. Practicar谩s c贸mo usar datos del mundo real para mejorar tus publicaciones y optimizar tus esfuerzos.
What's included
7 videos1 reading2 assignments1 discussion prompt
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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4.8 (135 ratings)Offered by
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JC
5
Reviewed on Apr 20, 2025
me parecio muy ludico y muy facil de entender, si se tiene las correctas herramientas es muy beneficioso. dejo mi numero de cel si alguno tiene una oportunidad laboral +57 3165206425
CQ
5
Reviewed on Aug 2, 2022
Los cursos son geniales, pero estan desactualizados, los videos son de 2018 y en 茅stos temas todo cambia muy rapidamente, especialmente las plataformas que estamos trabajando.
AC
5
Reviewed on Oct 11, 2022
U鈥媙 gran curso introductorio al mundo del marketing y an谩lisis de publicaciones en redes sociales. Me ense帽o a administrar el tiempo y la cuenta de manera adecuada.
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