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Back to Measure and Optimize Social Media Marketing Campaigns

Learner Reviews & Feedback for Measure and Optimize Social Media Marketing Campaigns by Meta

4.9
stars
1,912 ratings

About the Course

This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company. By the end of this course, you will be able to: 鈥� Analyze dashboards and evaluate ROI from your social media marketing efforts 鈥� Understand different techniques used to optimize marketing campaigns, such as attribution and marketing mix models 鈥� Implement an A/B test to optimize your campaign 鈥� Present and communicate the results of your campaign to a team This course is for people who want to learn how to analyze their campaign marketing results, optimize their campaigns, and effectively communicate findings to their teams. Learners don't need marketing experience but should have basic internet navigation skills and be eager to participate and connect on social media. Having a Facebook or Instagram account helps, and ideally, learners have already completed the four previous courses in this program. This course will be followed by the Meta Social Media Marketing Capstone course, the final course of this certification, in which learners will take the Digital Marketing Associate Certification Exam and complete a Capstone project to receive their Meta Social Media Marketing Professional Certificate....

Top reviews

ZH

Jun 21, 2021

Very, very good course. I learned so much which can I apply in my future plans to increase my outcome and also it gave me a lot of information which will help me in my campaigns. 鈥�

MC

Nov 14, 2022

It's a very good course for individuals who are non-technical. I had hoped that the A/B testing would have been more in-depth than just a point and click (and selling) of Meta's services.

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276 - 300 of 464 Reviews for Measure and Optimize Social Media Marketing Campaigns

By Hasan Z

鈥�

Jan 6, 2022

Excellent and very rich.

By Syed N G

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Oct 8, 2021

As usual great teaching

By Bianca C

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Aug 5, 2021

Very helpful, attractive

By Rebecca J

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Jul 4, 2024

Content well-explained.

By Fadil A

鈥�

Apr 9, 2024

really good explanation

By gladstone123

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Dec 12, 2022

Very interesting course

By Tameshwar B

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Feb 25, 2021

Really a great course!!

By Nishith R R

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Dec 24, 2020

Just an awesome journey

By Collins U O

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Oct 18, 2023

this course is awesome

By Awalmeet G

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Jul 15, 2021

loved it. So detailed.

By Korlakunta M

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Jul 8, 2023

Excellent Opportunity

By C.nour

鈥�

Mar 11, 2023

very helpful, thank's

By Rocio A

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Jul 20, 2022

EXCELLENT INFORMATION

By Gisella P

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Feb 10, 2021

the best information!

By 袞邪谢覔邪褋斜邪泄 袧 袣

鈥�

Nov 10, 2024

袞邪覜褋褘 泻褍褉褋.袪邪褏屑械褌!!!

By Rusydiah R

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Dec 12, 2021

Organised and clear!

By Angie S S A

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Jun 6, 2021

I love this course!!

By ADEL G

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Mar 26, 2021

Very well presented!

By Saadat S

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Oct 20, 2022

it was very useful

By C茅sar D L R

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Nov 3, 2021

Excellent resources

By JONATHAN G T

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May 3, 2021

It's a great course

By Sahed H

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Apr 5, 2023

Very good contents

By Davkharbayar M

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Nov 8, 2022

Thanks good course

By SOHA F

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Sep 13, 2022

Excellent course.

By Laura

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Dec 1, 2021

Very useful course