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Learner Reviews & Feedback for Sports Marketing by Northwestern University

4.7
stars
1,400 ratings

About the Course

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: 鈥� Ticket pricing strategies 鈥� How a crisis might happen in sport 鈥� How all types of companies are using sports to enhance and position their brands 鈥� How to promote and market a sporting event 鈥� How to develop sponsorships 鈥� How to use social media to grow your team鈥檚 follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern鈥檚 Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

Top reviews

DS

Jul 14, 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.

JJ

Jan 28, 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

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251 - 275 of 439 Reviews for Sports Marketing

By Gavin L D

鈥�

Dec 15, 2020

Specific and very well thoguht out.

By Eli Y

鈥�

Jul 14, 2020

amazing course highly recommending.

By Mariam T

鈥�

Feb 6, 2019

Absolutely amazing and interesting.

By Fetes S

鈥�

May 22, 2019

It鈥檚 a great course. 10/10 for me.

By Patrick O

鈥�

Oct 20, 2020

Loved every minute of the course!

By Biagio L L

鈥�

May 17, 2020

Good course it's very interesting

By Chris L

鈥�

Apr 20, 2020

Excellent material and insightful

By Valeria O A

鈥�

Aug 31, 2023

It has really good potential !!!

By Odudu A B U

鈥�

Jul 20, 2023

I loved every bit of the journey

By S谋dal A

鈥�

Nov 14, 2022

that was amazing Im really happy

By Elizabeth H

鈥�

Mar 8, 2022

Enjoyable and informative course

By Alejandro I

鈥�

Apr 7, 2021

Very complete and helpful course

By Sameer

鈥�

Nov 2, 2024

I highly recommend this course.

By Nsimbi S

鈥�

Jan 24, 2020

Great Curated Sports Knowledge.

By Gale K

鈥�

Aug 1, 2024

Good course. Very informative.

By Javier A L

鈥�

Mar 27, 2023

Amazing Course, learned a lot!

By Deleted A

鈥�

Apr 2, 2020

Great Professor and Curriculum

By Sandro M P

鈥�

Nov 20, 2024

Molto interessante e dinamico

By Kelvin K Y

鈥�

Jun 12, 2022

it was very very enlightening

By Jorge M C F

鈥�

Nov 23, 2020

Very good and complete course

By Dulmi G

鈥�

Oct 26, 2024

for me it was really helpful

By Pedro L

鈥�

Jan 19, 2021

Good and interesting content

By Inas m Z h

鈥�

Jan 10, 2021

It was amazing course thanks

By 毓賱賷 亘

鈥�

Jul 26, 2024

丕禺鬲亘丕乇 噩賷丿 賷囟賷賮 卮賷亍 噩丿賷丿 賱賰

By SANJEEV K

鈥�

Jun 3, 2020

Lot of things to learn.....