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Learner Reviews & Feedback for Sports Marketing by Northwestern University

4.7
stars
1,400 ratings

About the Course

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

Top reviews

DS

Jul 14, 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.

JJ

Jan 28, 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

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326 - 350 of 439 Reviews for Sports Marketing

By Will A

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Oct 9, 2022

Excelent

By Kwabena A

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Sep 4, 2021

wonderful

By Joris S

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Jun 24, 2020

Very good

By Sasha S

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May 22, 2020

Excellent

By José C M

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Mar 20, 2020

Muy bueno

By Luis E V A

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Sep 7, 2019

Excelente

By Kessy s

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Jul 20, 2019

very good

By 李毓铮

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Jun 6, 2019

补飞蝉辞尘别！！！

By Jhosyn S S A

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Apr 19, 2022

amazing.

By Karan Z

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Apr 18, 2020

thankyou

By IKENNA A

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Jan 19, 2023

PERFECT

By Aldric A

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Dec 22, 2020

amazing

By Obua p f

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Oct 5, 2020

Perfect

By 547_TYCS_ R

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May 13, 2020

Amazing

By HIND A S A

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Nov 19, 2024

Delete

By Geanina V

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Apr 22, 2024

Lovely

By Smeet B

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Nov 11, 2022

great

By Aditya V M

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May 11, 2020

Great

By DANAH A

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Nov 17, 2024

Nice

By AKIMANA J d D

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Nov 1, 2020

Good

By Jeevithesh A

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May 23, 2020

Good

By Saloni G

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Jan 1, 2025

yes

By 29_Ameer V

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Apr 4, 2020

Yes

By Mikel C

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Jan 31, 2025

.

By Eren ?

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May 10, 2023

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